Bournemouth University

Master Tourism Management - Máster en Gestión Turística

Bournemouth University
  • Imparte:
  • Modalidad:
    Presencial en Dorset
  • Precio:
    UK/EU/Channel Islands: £7,500
    International (non-EU): £14,000
  • Comienzo:
    Enero 2020
  • Lugar:
    Fern Barrow, Poole,
    Dorset (Bournemouth) BH12 5BB
    Reino Unido
  • Duración:
    1 Año
  • Idioma:
    El Master se imparte en Inglés
  • Titulación:
    Tourism Management MSc (Full-time, Part-time)

Presentación

We are one of the top universities in the world for the study of tourism and hospitality, 10th in the world for hospitality and leisure management according to the QS University Rankings 2019 and 2nd in the UK (10th in the world) for hospitality and tourism management according to the Shanghai Rankings of Academic Subjects 2019.

This Master’s reviews a range of key issues, challenges and developments in tourism management, with particular focus on the relationships between tourism and the wider economic, environmental and socio-cultural context. It is a conversion course – meaning it is intended for students who have not studied the subject previously – and is ideal for graduates who would like to change subjects or career direction.

This course reviews a range of key issues, challenges and developments in tourism management, with particular focus on the relationships between tourism and the wider economic, environmental and socio-cultural context.

The course aims to develop your management, research and analytical skills to allow you to operate at a high level within this dynamic industry. During your studies, you´ll meet industry experts, with the opportunity to take a professional placement, network and share knowledge and experience whilst learning in a structured environment. The course also offers a unique opportunity to mix with a diverse range of nationalities, allowing you to increase your inter-cultural competence. This is vital to tourism management in an increasingly globalised world. Thus, the course prepares graduates to develop within a variety of potential career paths.

Requisitos

A Bachelors Honours degree with 2:2 in any subject or equivalent.

International entry requirements
If English is not your first language, you will need to provide evidence that you understand English to a satisfactory level. English language requirements for this course are normally:

IELTS (Academic) 6.0 with minimum 5.5 in each component, or equivalent.

Programa

Core units

Managing Visitor Attractions: You’ll look at the principles and practice of managing a range of visitor attractions, including issues of presentation, interpretation, visitor flows, managing capacity, and a range of case studies of management issues at different types of attractions.
Business Strategy & Finance: This looks at the foundations of strategic analysis and choices that tie into an organisation’s business decisions. This includes private, public and third sector. You´ll study the corporate finance sources of organisations, reporting and interpreting financial data. This will help you understand the dynamics of the tourism, hospitality and leisure sectors.
Tourism Planning & Development: Planning is at the heart of tourism development, and the various ways in which tourism planning affects destinations, the tourism industry and tourists is an essential component in the understanding of tourism. This unit demonstrates how planning theories are converted into policies and, in turn, help shape destination development in the tourism industry in both the developing and developed world.
The Tourism & Hospitality Industries: This unit will provide you with a comprehensive overview of the operations of the tourism and hospitality industries. It includes many guest speakers from industry
Destinations: Contexts for Tourism & Hospitality: Placing the tourism destination at the heart of discussion, this unit explores the physical, conceptual and administrative spaces in which tourism and hospitality activities occur, and as such provide the context for an exploration of the complex and interrelated activities of tourist activities. The unit will be international in nature, drawing on examples and practices from developed and developing nations.
Dissertation: This unit is the conclusion of your learning experience. It is an opportunity to undertake a detailed research project into any aspect of tourism management.

Option units

Air Transport & Tourism: The aim of the unit is to develop your awareness of the role of aviation management in the successful planning and development of international tourism. It will evaluate the potential barriers to continued growth and explore the conflicts and challenges of meeting both economic and environmental targets, highlighting the contribution of aviation to greenhouse gas emissions (GHG).
Conference Tourism: Here, you´ll reflect on the conference sector´s growth, and examine its present state by identifying the size, value, trends and growth of major conference destinations throughout the world. You´ll also suggest how destinations and venues can develop a better conference product.
Crisis & Disaster Management: You´ll develop a systematic understanding of the unique needs and critical resources that exist within key sectors and activities of Tourism, Hospitality and Events. You´ll complete a number of strategic and tactical planning exercises aimed at addressing the need to integrate tourism and events within risk reduction, response and recovery strategies.
Design for Tourism & Hospitality: This unit addresses the role and significance of design in and for the tourism and hospitality industries at the level of individual businesses and organisations or sites and events. It considers the design of tangible and intangible objects or ‘things’ such as buildings (exteriors and interiors), maps and guides, souvenirs, live events, corporate identities, business processes, and servicescapes.
Entrepreneurship: The process of creating a new entrepreneurial venture, and funding sources for new and upcoming entrepreneurs. There´s a focus on identifying and evaluating entrepreneurial opportunities. Entrepreneurial development may cover a single entity, a further investment by a portfolio entrepreneur, a management buy-out, a spin out or a venture in an existing organisation.
Food Design & Marketing: You will develop an understanding of the broad context of food design and marketing. The unit focuses on food in terms of its aesthetics, the processes and tools used in, and the spaces where food is, prepared, distributed and consumed and how these are promoted and communicated to the consumers with emphasis on consumer behaviour towards food.
Global Food & Drink: The unit will provide an in-depth analysis of the role of food and drink in the international hospitality, tourism, retail and events business environment. An understanding of the nature of our relationship with food socially, economically, politically, environmentally and in terms of technology is a valuable addition to other strategic and operational areas of expertise.
Sport Tourism: Learn about the features of sport tourism and the changing demands for it, along with its supply structures and impacts on and responses from sport and tourism providers. You´ll explore how sport, tourism and events interact.
Tourism & the Media: This unit will develop your ability to critique and apply media theories, practices and discourses in relation to tourism.
Tourism Culture & Society: The unit explores the principles, concepts and practices of tourism from the perspective of social science and cultural studies theories. More specifically, the unit discusses the contributions of social science disciplines in understanding the multiple dimensions and manifestations of tourism globally.
Tourism Management & the Natural Environment: You’ll critically reflect upon the significance and impact of tourism on a variety of ecosystems; the use of animals in tourism, the ways in which tourism can be successfully managed to ensure it contributes to the goals of biodiversity and conservation; and the relationship between climatic changes and tourism development.

Salidas profesionales

Many governments are aware of the economic importance of tourism as well as its wider social and environmental impacts.

Some of our graduates hold senior management positions in private and public sectors, such as tour operators, the aviation and cruise industries, hotel chains and government tourism ministries and development agencies.

Amongst our alumni is a Hospitality Manager for a 4-star hotel in Qatar, a Government Official in the Peruvian Tourism Ministry, the Head of Tourism for the Azores Islands and the Secretary General of the Kurokawa Onsen Tourist Inn Association.

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