This course is taught by our team of research-active expert academics, who regularly offer advice to organisations in the sport management sector. Through their ties to the industry, you will have the chance to listen to and network with guest speakers, who offer their specific sport management knowledge and experience.
This course is ideal for those wanting to pursue a career working for sport business and marketing organisations, national sporting governing bodies, sports consultancy enterprises, community groups and charitable sporting organisations. It’s suitable for those already working in sport management, or those who want to change career direction.
You’ll develop a higher-level understanding of business and management principles and their application to the sport industry. This will allow you to advance your knowledge of the processes that have contributed to the emergence of sport as a global phenomenon at significant political and policy levels across public, private and voluntary sectors of international economies. Many tensions have emerged as sport has become more globally salient, and this course will arm you to assess and act on the implications for the future development and management of sport.
You can also choose to go on a 30-week work placement as part of your course to gain valuable experience and improve your performance as a manager. Alternatively, you can boost your international and intercultural competence by studying at one of our international partner universities.
A Bachelors Honours degree with 2:2 in any subject or equivalent.
International entry requirements
If English is not your first language, you will need to provide evidence that you understand English to a satisfactory level. English language requirements for this course are normally:
IELTS (Academic) 6.0 with minimum 5.5 in each component, or equivalent.
Contemporary Issues in Sport Management: This unit will introduce you to the nature, structure, environment and context of sport. It will also develop your critical understanding of contemporary controversies in sport management which will enable you to explore the problematic aspects of understanding and applying management practice to sport.
Sport Business Analytics: In this unit you will apply sport management theories to real-world problems that can be addressed and/or better understood through the collation of various forms of qualitative and quantitative data from a range of digital environments.
Managing Operations, People & Leadership: You will understand the different types of sports operations needed to deliver sports opportunities and critically analyse how best to manage and plan operational resources necessary for the delivery of efficient sports opportunities. You will also understand the complexities of human resource management in sports organisations, and develop a critical awareness of the role of followership and the fundamentals of developing leadership theory in sports organisations.
Strategic Sport Management: You will develop the ability to undertake strategic analysis, develop strategic plans and understand the key issues in terms of strategic implementation relevant to public, private and voluntary sector organisations using a broad range of strategic tools, models and theories.
International Sport Marketing: You will develop the ability to undertake marketing analysis, develop strategic marketing plans and understand the key issues in terms of strategic implementation relevant a wide range of international organisations using a broad range of strategic tools, including models and theories.
International Sport Event Management: A key aim of this unit is to encourage you to think critically about global contexts for sport events and how management practices may consequently vary according to particular international contexts. In doing so, the unit will focus on the management of sports organisations, the role and importance of stakeholders, collaborators and delivery organisations in the organisation, provision and outcomes of sports events.
Dissertation: You will have the opportunity to demonstrate breadth of knowledge and analytical techniques through the preparation and presentation of a rigorous and analytically sound dissertation concerning a particular sport issue. The dissertation is the conclusion of your learning experience, where you’ll carry out a research project. You’ll use and present your chosen research methodology before application within and through your research design. The final written element of the dissertation will demonstrate your ability to collect and analyse data and present your findings, as well as your understanding of ethical issues associated with sound research.
This course is ideal for those wanting to pursue a career working for national sporting governing bodies, sports consultancy enterprises, schools and specialist sports colleges, community groups and charitable sporting organisations.
¡Infórmate ahora sin compromiso!