This forward thinking and industry-relevant MA offers creative writers the opportunity to not only develop advanced writing skills, but also a solid understanding of the different ways in which writers can now engage with the publishing industry.
Offering both full-time and part-time routes, the MA equips you with the knowledge and skills to take your writing into the commercial marketplace in both print and digital formats. You will spend a semester working on your creative writing, with the option to study Interactive Fiction, as well as Fiction or Creative Non-fiction, and a second semester working as a publisher; learning and applying skills in editing, PR and marketing (including digital marketing), design, production, and budgeting.
You will also analyse the cultural and critical influences on the writer and publishing industry, as well as your own practice, thus honing the skills, knowledge and understanding to progress to further research at doctoral level, if desired.
By the end of the course, graduates will be able to write creatively and effectively, to publishable standard, for a variety of different audiences and media. Central to the MA is the university’s own publishing press, Fresher Publishing, which provides you with the opportunity to work on real-life publishing projects. You can also engage with the university’s annual international creative writing competitions: The Fresher Writing Prize for emerging voices in fiction, poetry and creative non-fiction; and the New Media Writing Prize for stories that integrate a variety of formats, platforms and digital media.
A Bachelors Honours degree with 2:2 in a required subject of Communication, Creative Writing, English, Literacy, Cultural Studies, Film or History.
International entry requirements
If English is not your first language, you will need to provide evidence that you understand English to a satisfactory level. English language requirements for this course are normally:
IELTS (Academic) 6.0 with minimum 5.5 in each component, or equivalent.
Interactive Storytelling: Using a narratological and creative approach, you will study the development and nature of the art of storytelling in the context of digital-interactive media.
Writing Fiction: The creative writer must learn to critically examine their own work and the work of others. Here, in a workshop environment, you will develop your skills as a writer of prose fiction by developing your own writing and responding to critical feedback from your peers.
Cultural & Critical Influences: This unit will focus on 20th/21st century literature and its impact on writers and writing. You will explore the advent of Modernism and the influence which ideologies such as Nationalism, Socialism, the development of psychoanalysis and linguistics/semiotics had on the composition of texts across a variety of media.
Publishing Cultures: from Cuneiform to Kindle: Writers ought not to work in a historical vacuum, especially when it comes to the conditions of their own production and, by taking the long view of publishing, the opportunities presented by the closing of an industrial era can be more easily recognised and grasped. This unit will look to the past, but also explore how history is being made right now.
Marketing & PR for Writers: This unit will equip you with the knowledge and marketing skills needed by writers and publishers, regardless of the format. You will develop your own ‘brands’ online and will have the opportunity to work on real-life projects for Fresher Publishing, devising marketing and PR strategies to raise awareness/sales of the Fresher Writing Prize and the Fresher Writing anthology.
Design, Editing & Publishing: The aim of this unit is to enable you to evaluate and practice the significant processes of professional publishing. It seeks to equip you with the knowledge and skills needed by writers, editors and other professionals in the publishing industry by engaging in real publishing projects for Fresher Publishing, the university’s own publishing press.
Dissertation/Major Project: You may choose between a purely theoretical, academic dissertation or a major creative writing project supported by either a reflective or ‘route to publication’ rationale. By bringing together the skills, craft, theories, knowledge and critical insight you have developed during the programme, you will hone your individual strengths and establish lines of enquiry that may take you onto further doctoral study or into future careers.
On this course you will learn the advanced craft of creative writing plus the business and practice of publishing. You will also analyse cultural and critical influences on the writer and the industry. Learned skills will be put into practice in group publishing projects for the university’s own publishing press, Fresher Publishing.
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