Universidad Europea de Madrid

MBA - Master’s Degree in Sports Management

Universidad Europea de Madrid
  • Imparte:
  • Modalidad:
    Presencial en Madrid
  • Precio:
    Información no disponible
  • Comienzo:
    Información no disponible
  • Lugar:
    Calle del Tajo, El Bosque
    Madrid 28670
    España
  • Duración:
    60 ECTS
  • Idioma:
    El Curso se imparte en Inglés
  • Titulación:
    Título Oficial de MBA - Master’s Degree in Sports Management
  • Otras Convocatorias:

Presentación

This Master’s Degree is specially designed for professionals who need to combine work and study, allowing students the freedom to choose online or campus-based courses, as well as the amount of time they will devote to their studies each week, program duration, and enrollment dates.

With the Universidad Personal study option, students choose the percentage of campus-based and online training they want to be enrolled in.

In recent years, sport has become a discipline that has expanded beyond its previously defined boundaries, thus increasing the need for specialized professionals in the various areas associated with the world of sport and sports organizations. The MBA - Master’s Degree in Sports Management is taught 100% in English and provides specific training in the field of sports management.

Requisitos

Acceso a las enseñanzas oficiales de Máster

1. Para acceder a las enseñanzas oficiales de Máster será necesario estar en posesión de un título universitario oficial español u otro expedido por una institución de educación superior del Espacio Europeo de Educación Superior que facultan en el país expedidor del título para el acceso a enseñanzas de máster.

2. Así mismo, podrán acceder los titulados conforme a sistemas educativos ajenos al Espacio Europeo de Educación Superior sin necesidad de la homologación de sus títulos, previa comprobación por la Universidad de que aquellos acreditan un nivel de formación equivalente a los correspondientes títulos universitarios oficiales españoles y que facultan en el país expedidor del título para el acceso a enseñanzas de postgrado. El acceso por esta vía no implicará, en ningún caso, la homologación del título previo de que esté en posesión el interesado, ni su reconocimiento a otros efectos que el de cursar las enseñanzas de Máster.

Objetivos

Train management professionals in the world of sports, especially graduates who wish to focus their professional careers on sports management, professionals in the field of sports who wish to update their knowledge, professionals from other fields of knowledge who wish to enter the sports world, or professional athletes who, having retired from competition, aspire to continue in the sports arena as managers.

Programa

Módule I: General Management in Sports Organizations
Economic Analysis of the Sports Industry
Strategic Planning. Analysis of Sports Environments and Competition
Business Management Models and Economic Aspects

Módule II: Finance
Annual Accounts for Sports Clubs and Organizations
Planning and Control in Sports Organization Management
Financial Management

Módule III: Sports Facility Management and Operation
Infrastructure Management within a Sports Entity
Production of Sporting Events
Quality and Incident Management

Módule IV: Marketing and Communications
Strategic and Operational Marketing
Sponsorship in Sports
Audiovisual Rights
Sports and Society
Sports and the Media

Módule V: Managerial Skills and Human Resources
People Management and Teamwork
Coaching Applied to Sports
Motivational Leadership of Teams
Communication: Public Speaking in Professional Environments
Emotional Intelligence in Sports Organizations

Módule VI: Specialization Branch A - Marketing and Communications
The Media
Advertising Agencies
Official Organizations
Sports Rights
Sporting Events and Brand Profitability
Sports Clubs
Sponsorship
Brand and Identity Management
Practical Application of a Communication Plan
Social Network and the Community Manager
Sports Content in the New Digital World

Módule VII: Specialization Branch B - Entrepreneurship and Sports for Development
Strategies for Starting a Sports Business
The Business Plan and Financing
International Organizations in Sports for Development
Corporate Social Responsibility and Sports
Social Entrepreneurship in Sports
Keys to Success and Failure

Módule VIII: Specialization Branch C - Sports Facility Operation
Management of Sports Facility Operations
Security and Technology at Sports Facilities
Municipal Operations and Management
The Fitness and Wellness Market
Large Parks
Golf Course Management
Organization of Sporting Events
Management of Leisure and Non-Conventional Spaces

Módule IX: Internship

Módule X: Master´s Thesis

Publicidad

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