EU Business School

MBA in Design Management - MBA en Dirección Creativa

EU Business School
  • Imparte:
  • Modalidad:
    Presencial en Clarens-Montreux
  • Precio:
    Consultar rellenando el formulario
  • Comienzo:
    28/09/2020
  • Lugar:
    EU Business School Montreux
    Rue du Lac 18 Villa Ormond
    Clarens-Montreux 1815
    Suiza
  • Duración:
    90 ECTS
  • Condiciones:
    Deadline for admission to this program: two weeks before the start date
  • Idioma:
    El Master se imparte en Inglés
  • Titulación:
    For students studying on our Barcelona and Swiss campuses, a state-recognized, university MBA degree awarded by Universidad Católica San Antonio de Murcia (UCAM), Spain, (título propio). An EU Business School Switzerland degree which is internationally accredited by ACBSP, IACBE, IQA and certified by eduQua.
  • Otras Convocatorias:

Presentación

Companies now have more channels than ever through which to promote their products and brands. Practical knowledge of design, current trends and how they affect corporate practices is quickly becoming a key component of running a successful organization. Through this program, you will gain a general understanding of design history and esthetics while learning how to best apply these principles to business and productive management practices.

Requisitos

1 certified copy of bachelor´s degree and transcripts

Proof of English level: TOEFL score 89 (internet-based), 233 (computer-based); IELTS 6.5; CAE C1 with a minimum score of 176; PTE score 59; English native or equivalent

Candidates who wish to apply for the MBA dual qualification in Switzerland and Barcelona or for the MBA program in Munich, must have 2+ years of professional work experience in addition to the requirements listed above.

Applicants must also meet one of the following:

A GPA of 3.0 on a 4.0 scale
A satisfactory score on the GMAT or GRE
An interview with the academic dean

Students not meeting these criteria will have an interview with the admission committee and will be considered on a merit basis. For more information, please contact the admissions department of your chosen campus.

Programa

The MBA in Design Management (90 ECTS) is a one-year, three-term degree. Students complete five to six course modules per term which are combined with seminars, company visits, guest speaker sessions and case studies among others. In order to graduate, students must complete a management research methods module and a dissertation. This program is also available as a two-year, six-term, part-time degree.

Term 1

Management Skills
Organizational Behavior
Managerial Accounting
Marketing
Quantitative Business Methods
Negotiation (seminar)
Business Law (seminar)
Crafting Your Future

Term 2

Finance
Human Resources Management
Global Economics
Strategic Management
Management Information Systems
Business Strategy Simulation
Job Career Planning (seminar)
Communication Skills (seminar)
Crafting Your Future

Term 3

Introduction to the World of Design
Luxury & Design
Architecture & Hotel Design
Graphic Design & Corporate Identity
Photography & Management

EU Research & Dissertation Seminars*

EU Dissertation
The dissertation allows students to combine the skillls and tools acquired throughout their MBA into a final project that uses strategic business thinking for success in the business world. Is it to be turned in within three months of the end of the final term. Students choose their topic with the help of their MBA Dissertation Advisor. Many participants use it to study a new market they want to enter as entrepreneurs; others use it as a tool to research and analyze their existing companies.


*EU Research & Dissertation Seminars will be taken over 2 terms

Salidas profesionales

Brand strategy
Advertising
Packing design development
Marketing management

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Publicidad

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