This is a studio practice based course that enables you to extend your potential at postgraduate level as an innovative practitioner in graphic design, illustration or animation.
You will explore the exciting and rapidly evolving area of visual communication, which includes the latest developments in graphic design, illustration, publishing, web design, branding, advertising identity, the internet, screen based and moving image and contemporary practice in communication arts.
Rethink, refine and develop your visual thinking and explore new directions.
You will complete an in depth, challenging and original creative project during this course, which will give you an individual and advantageous view of the creative freelance and entrepreneurial world. You will have the freedom to explore an individual personal direction in your work.
You´ll usually need an undergraduate degree (at least second class), in a related subject, or an equivalent qualification.
During this stage you will explore contemporary debates and design experimentation, as well as appraising your practice strengths and potential.
You will study these modules:
Personal Practice and Methodologies
During this double module you will actively explore, critically review, and develop your personal practice and methodologies. You will delve further into your interests, philosophical concerns, and ethical stance as a designer and consider your practice from sociological, philosophical, commercial, professional, ecological, and cultural perspectives.
Visual Culture: Debates
The module takes as its starting point selected academic texts, which will be used for initiating debate. Through them, you will stimulate and expand your knowledge and understanding of visual culture.
This process of critical scrutiny and debate will provide you with a platform for developing your scholarly understanding of concepts such as ideology, identity, ethics, and aesthetics, and an appreciation of how these might be associated with issues relating to gender, globalisation, sustainability, taste, and consumer culture. This module will encourage you to examine your own practice in relation to the ideas and contrasting theories you have studied.
This stage will see you developing a major in-depth personal project and research for a supporting dissertation.
You will study these modules:
This double module is the first phase of your masters practice project. It covers a significant period of time in which you will extensively research and explore your personal area of focus in your practice. You will conceive, explore, formulate, and propose a considered masters project plan, which you will carry out during the final Realisation module. You will be assigned a supervisor to support you throughout the module.
You will plan a personal programme of research on a negotiated topic relevant to your personal practice. Your topic will be carefully selected and honed to ensure that it successfully informs your project. The individual methodologies you develop during this module will inform your practice based final project. You will develop a coherent argument, informed by your own research, which will drive the structure and logic of your dissertation.
This stage involves the realisation, testing, and evaluation of your masters practice project and related dissertation.
You will study this module:
This triple module is the culmination of your masters practice project. Through it, you will realise the practice concept that you formulated, researched, and developed during the Concept module, and will create an extensive body of highly developed practice in response to the challenges you set yourself. You will work with independent scholarship and with an enquiring and questioning approach to test, analyse, and critically evaluate your work throughout the process of concluding your masters study.
The programme will culminate in a degree show exhibition to promote and disseminate your work.
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