You will learn about the nature and characteristics of the tourism industry, and explore how it can be marketed, managed and planned, examining cases from around the world. A range of option modules allows you to focus on your particular interests, and to explore the links between the different aspects of tourism. A dissertation gives you the chance to research a topic of your choice in depth.
The course is aimed at graduates seeking to establish or develop a management career in the tourism industry in the UK or abroad. Normally you should have a good Honours degree or equivalent. Exceptionally an applicant without these formal qualifications but with considerable work experience in the tourism or related industries may be accepted at the discretion of the Course Leader. If your first language is not English you will need an IELTS score of 6.5.
Tourism is an increasingly important part of our lives, and the tourism industry is one of the few global industries forecast to grow in the long term. Managing this rapidly growing industry to meet visitors’ demands in a sustainable way is exciting and challenging. This well-established and recently updated course will give you the knowledge, analytical abilities and skills you need to make a career as a tourism professional.
We are proud that the course invariably attracts a cosmopolitan group of students from a wide range of countries and that our graduates have successful careers all round the world. The course has been top rated in academic audit and is developed with the advice of the tourism industry. You will study at the heart of London, perhaps the world’s leading tourism destination, and host city for the 2012 Olympic Games.
Strategic Tourism Marketing
Tourism Policy and Destination Management
Choose three from a list which includes:
Airline Planning and Management
Airport Planning and Management
Exploring Creative Experiences for Attractions and Events
Festivals, Culture and Place
Tourism and Cities
Understanding Visitor Behaviour
Graduates of this course have gone on to establish careers in a wide variety of fields around the world, including working for national and regional tourism organisations in the UK and overseas, undertaking marketing roles with transport organisations such as airlines and tourism destinations, and working for companies specialising in business tourism. Some of our graduates have launched their own travel agency businesses, while others work in a variety of management roles in hotels, and in consultancy roles for tourism research organisations.
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