EU Business School

Master in Tourism & Hospitality Management - Máster en Turismo y Dirección Hotelera

EU Business School
  • Imparte:
  • Modalidad:
    Presencial en Geneva
  • Precio:
    Consultar rellenando el formulario
  • Comienzo:
    28/09/2020
  • Lugar:
    EU Business School Geneva
    Quai du Seujet 18
    Geneva 1201
    Suiza
  • Duración:
    60 ECTS
  • Condiciones:
    Deadline for admission to this program: two weeks before the start date
  • Idioma:
    El Master se imparte en Inglés
  • Titulación:
    A state-recognized, university master’s degree awarded by Universidad Católica San Antonio de Murcia (UCAM), Spain, (título propio). An EU Business School Switzerland master´s degree which is internationally accredited by ACBSP, IACBE, IQA and certified by eduQua.
  • Otras Convocatorias:

Presentación

An increasingly globalized world has led tourism to become one of the fastest growing industries in business today. Modern companies require academically qualified, visionary leaders to create new business models and understand changes in technology and consumer trends. Focusing on the development of executive skills and strategic aptitudes, this program explores the theories, practices and frameworks that make up the tourism and hospitality field, while developing your understanding of international and intercultural management needs.

Requisitos

1 certified copy of bachelor´s degree and transcripts

Proof of English level: TOEFL score 89 (internet-based), 233 (computer-based); IELTS 6.5; CAE C1 with a minimum score of 176; PTE score 59; English native or equivalent

Applicants must also meet one of the following:

A GPA of 3.0 on a 4.0 scale
A satisfactory score on the GMAT or GRE
An interview with the academic dean

Students not meeting these criteria will have an interview with the admission committee and will be considered on a merit basis. For more information, please contact the admissions department of your chosen campus.

Programa

The Master in Tourism & Hospitality Management (60 ECTS) is a one-year program, divided into three terms. Each term comprises four courses (4 ECTS each) and one seminar (2 ECTS). Throughout the year, students are also exposed to real-life case studies, games and business simulations. In order to graduate, participants must also complete a business plan (6 ECTS).

Term 1

Foundations of Business Management
Environments of Tourism
Finance Management
Tourism Marketing
Sustainable Tourism: Policies & Ethics

Term 2

The Tourism Industry
Cross Cultural & Team Management
Operations Management
Digital Tourism: Marketing Strategies & Online Commercialization
Marketing & Communication Skills

Business Plan
Students will also be required to submit a business plan (6 ECTS) at the end of their studies and to attend field trips, company visits and fairs as part of the experiential learning method.

Salidas profesionales

Hospitality management
Event management
Conference management
Digital tourism

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Publicidad

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