• Imparte:
  • Modalidad:
    Presencial en Norwich
  • Precio:
    Consultar rellenando el formulario
  • Comienzo:
    Septiembre 2017
  • Lugar:
    University of East Anglia, Norwich Research Park
    Norwich NR4 7TJ
    Reino Unido
  • Duración:
    1 Año
  • Idioma:
    El Curso se imparte en Inglés
  • Titulación:
    MSc Marketing and Management

Presentación

The MSc Marketing and Management degree is offered as a 12 month, full-time intensive Master´s programme designed to meet the needs of non-business graduates who have not previously specialised in marketing or management but now wish to do so and improve on their skill set.

Whilst featuring specialist marketing modules, an understanding and appreciation of other business functions within organisations is also developed throughout the course of the programme. The programme prepares students for a variety of general marketing and management roles in both the private and public sector. One of the outstanding benefits of our MSc Marketing and Management is a full third semester of teaching, offering increased contact hours with our highly experienced academic staff.

Requisitos

Degree Subject: All subjects excluding Business (unless studied in a non-UK context)
Degree Classification: Good 2.2 or equivalent

Programa

Compulsory Study (160 credits)
Students must study the following modules for 160 credits:

 ACCOUNTING AND FINANCIAL MANAGEMENT
 BUYER BEHAVIOUR AND INTERACTIVE MARKETING
 CORPORATE FINANCIAL MANAGEMENT
 INTEGRATED BUSINESS DECISIONS
 INTEGRATED MARKETING COMMUNICATIONS
 MANAGEMENT SKILLS AND PERSONAL DEVELOPMENT
 MANAGING PEOPLE AND ORGANISATIONS
 MARKETING AND STRATEGY: MARKETS COMPETITORS AND CUSTOMERS
Option A Study (20 credits)
Students will select 20 credits from the following modules:

 E-BUSINESS MANAGEMENT
 ENTREPRENEURSHIP AND SMALL BUSINESS MANAGEMENT
 INNOVATION MANAGEMENT
 MARKETING RESEARCH
 RETAIL MARKETING AND MANAGEMENT

Salidas profesionales

Norwich Business School students benefit from our highly valued insight into state-of-the-art thinking and practice in the fields of business and management. Many of our graduates have subsequently achieved varied and successful careers with high profile roles in regional, national and international organisations.

The University of East Anglia provides a professional Careers Centre and, together with the School´s Academic Careers Adviser, we will help students to choose their career path and develop their employability skills.

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Publicidad

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