Solvay Brussels School

Advanced Master of Creativity and Marketing - Máster Avanzado en Creatividad y Marketing

Solvay Brussels School
  • Imparte:
  • Modalidad:
    Presencial en Bruselas
  • Precio:
    15.000 €
    (contact us for more information on financial aid)
  • Comienzo:
    Septiembre 2017
  • Lugar:
    Avenue F.D. Roosevelt 42
    Bruselas 114/01
    Bélgica
  • Duración:
    10 Meses
  • Idioma:
    El Curso se imparte en Inglés
  • Titulación:
    Advanced Master of Creativity and Marketing
  • Otras Convocatorias:

    Presentación

    The Advanced Master in Creativity & Marketing presents, discusses and teaches new marketing alternatives to the classic demand-based approaches. It is a truly unique approach to marketing that focuses on the marketing of the future rather than taking the historical approach of other programmes.

    This truly unique programme will be managed with the help of Mark Raison, a leading European expert in creativity, who will serve as Scientific Director.

    Requisitos

    Eligible applicants must hold one of the following:

    – a master’s degree (four or five years of study)
    – a post-graduate degree
    – a bachelor’s degree followed by one to three years of work experience
    – another degree equivalent to the above (please consult us for more information)

    Dirigido

    e are looking for postgraduate students with:

    an open mind, loving new approaches to life and culture
    a solid motivation, not afraid of working day and night, as a true professional
    a flexible intelligence, being able to think strategically while having a strong sense of “down to earth” implementation

    Objetivos

    The Advanced Master in Creativity & Marketing will teach you how to understand and master the creative process.
    You will discover totally new marketing approaches which break free from the traditional models, as well as how creative industries create, manage and control markets. You will also learn how to become a ‘day-to-day idea generator’. By the end of the programme you will be able to:

    understand the creative process and apply it in a number of marketing situations
    create and design innovative and attractive concepts that are adapted to new market conditions
    use new marketing tools suited to new business dynamics
    start a career in innovative businesses, communication agencies, new media companies, etc.

    Programa

    Creative Strategy

    APPETIZER
    Strategic Marketing Boot Camp

    DREAM
    Creativity & Innovation Workshop

    DESIGN
    Business & Marketing Models

    SPECULATE
    Managing the Future

    EXPAND
    International Marketing Program

    DEVELOP
    Career Development Path

    Creative Toolbox

    FEEL
    Consumer Behaviour Marketing

    SNIFF
    Marketing Intelligence

    DATA
    Marketing Data Science

    PERFORM
    Marketing Execution

    SELL
    Sell Your Crazy Ideas

    MEET
    Creative Encounter
    Creative Marcom

    CREATE
    Outperforming Marketing Campaigns

    BUZZ
    Digital Marketing Communication

    INFLAME
    Experiential Marketing

    GOOGLING
    Marketing Analytics, SEO & SEA

    PUBLISH
    Content Marketing & Publishing

    NETWORK
    Agencies Encounter

    Salidas profesionales

    This Advanced Master has been designed with Industry experts and associations in order to fit with their demands. You will become Smart Creatives (also referred as Creative Leaders) for the very demanding job market! Graduates who combine technical knowledge, business expertise and creativity.
    After graduation, you will be able to seize job opportunities such as:

    strategic planner or an account executive in communication agency or media house;
    product, brand or advertising manager for a leading brand;
    founder of your own start-up in marketing or communication services;
    Marketing specialist in a consulting company.

    ¡Infórmate ahora sin compromiso!

    Publicidad

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