Solvay Brussels School

Advanced Master of Creativity and Marketing - Máster Avanzado en Creatividad y Marketing

Solvay Brussels School
  • Imparte:
  • Modalidad:
    Presencial en Bruselas
  • Precio:
    15.000 €
    (contact us for more information on financial aid)
  • Comienzo:
    Septiembre 2017
  • Lugar:
    Avenue F.D. Roosevelt 42
    Bruselas 114/01
    Bélgica
  • Duración:
    10 Meses
  • Idioma:
    El Curso se imparte en Inglés
  • Titulación:
    Advanced Master of Creativity and Marketing

Presentación

The Advanced Master in Creativity & Marketing presents, discusses and teaches new marketing alternatives to the classic demand-based approaches. It is a truly unique approach to marketing that focuses on the marketing of the future rather than taking the historical approach of other programmes.

This truly unique programme will be managed with the help of Mark Raison, a leading European expert in creativity, who will serve as Scientific Director.

Requisitos

Eligible applicants must hold one of the following:

– a master’s degree (four or five years of study)
– a post-graduate degree
– a bachelor’s degree followed by one to three years of work experience
– another degree equivalent to the above (please consult us for more information)

Dirigido

e are looking for postgraduate students with:

an open mind, loving new approaches to life and culture
a solid motivation, not afraid of working day and night, as a true professional
a flexible intelligence, being able to think strategically while having a strong sense of “down to earth” implementation

Objetivos

The Advanced Master in Creativity & Marketing will teach you how to understand and master the creative process.
You will discover totally new marketing approaches which break free from the traditional models, as well as how creative industries create, manage and control markets. You will also learn how to become a ‘day-to-day idea generator’. By the end of the programme you will be able to:

understand the creative process and apply it in a number of marketing situations
create and design innovative and attractive concepts that are adapted to new market conditions
use new marketing tools suited to new business dynamics
start a career in innovative businesses, communication agencies, new media companies, etc.

Programa

Creative Strategy

APPETIZER
Strategic Marketing Boot Camp

DREAM
Creativity & Innovation Workshop

DESIGN
Business & Marketing Models

SPECULATE
Managing the Future

EXPAND
International Marketing Program

DEVELOP
Career Development Path

Creative Toolbox

FEEL
Consumer Behaviour Marketing

SNIFF
Marketing Intelligence

DATA
Marketing Data Science

PERFORM
Marketing Execution

SELL
Sell Your Crazy Ideas

MEET
Creative Encounter
Creative Marcom

CREATE
Outperforming Marketing Campaigns

BUZZ
Digital Marketing Communication

INFLAME
Experiential Marketing

GOOGLING
Marketing Analytics, SEO & SEA

PUBLISH
Content Marketing & Publishing

NETWORK
Agencies Encounter

Salidas profesionales

This Advanced Master has been designed with Industry experts and associations in order to fit with their demands. You will become Smart Creatives (also referred as Creative Leaders) for the very demanding job market! Graduates who combine technical knowledge, business expertise and creativity.
After graduation, you will be able to seize job opportunities such as:

strategic planner or an account executive in communication agency or media house;
product, brand or advertising manager for a leading brand;
founder of your own start-up in marketing or communication services;
Marketing specialist in a consulting company.

¡Infórmate ahora sin compromiso!

Publicidad

Cursos Relacionados

Ver otros masters de...