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Imparte
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ESERP Business School
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Precio
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9.000,00 €
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Fechas
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Consultar
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Lugar
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Se imparte en
Barcelona.
Dirección :
Girona, 24.
08010
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Tipo de master
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Presencial en Barcelona
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Titulación:
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MBA - Master in Business Administration (CAMILO JOSÉ CELA UNIVERSITY) and private title by ESERP
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Dirigido:
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To have at least one of the following requirements: • University Diploma or • Accreditation of 3 years professional experience.
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Comentario:
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Through the teaching, all performed by high qualified business experts, we get to prepare the student with the tools and necessary knowledge to take decisions in the enterprise, organization, business environment, while analyzing: markets globalization, operations quality systems, projects budget organization, sociological variables, strategic planning and productivity analysis, as well as the ethical principles that should be supported in any enterprise by its directo
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Programa:
-Company Policy and General management Strategy.
-Strategies and Policies in the Marketing Management.
-Economic Control and Optimization of results.
-Commercial Management Organization of Networks.
-Management Skills: coaching, empowerment, leadership and organization.
-Economic Analysis of Managerial Decisions.
-Financial Management: management, strategy and creation of value.
-Company Evaluation: mergers, procurement, joint ventures.
-Globalization and Internationalization of Markets. Analysis.
-Management Ethics and Social Corporate Responsibility.
-Branding, the management of the value of a brand (Know-How).
-Product Manager: design and implementation of the Policies and the Marketing Plan.
-Sales Forecasts – Forecast – Forenet – (Expert Systems in Business Forecasts).
-Products and Branding Positioning Strategy: Globalization, opening new markets.
-Production Management, Quality, Logistics and distribution of the product.
-Trade Fairs, Conventions, Congresses.
-Customer Marketing. Customer Loyalty Schemes. Control of new channels.
-Marketing in industrial companies and services.
-Optimization of product margins. Pricing policy and profits maximization.
-The social issues: cooperation and resolution of labour conflicts.
-Judicial and Fiscal Treatment of Managerial Activities.
-Technological Innovation in Companies. Managing global Know-How.
-Balance Scorecard: design of management strategies.
-Strategic Business Game: simulation of management and business management.
Final Project: Strategic Business Plan.
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ESERP Business School
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ESERP Business School -Fundación Universitaria- es una de las tres instituciones con experiencia y prestigio reconocidos, tanto en el ámbito nacional, como en el internacional, implantadas con éxito en MADRID y BARCELONA.
Única Business School en ESPAÑA con plataforma tecnológica para sus programas y con la exclusividad para la formación en Barcelona y Madrid de www.programanegocios.com, primer centro de Coaching para la formación directiva.
Cuenta como Partners con las principales multinacionales internacionales (Ver www.eserp.com).
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+ info
- Más masters de ESERP Business School
Masters impartidos por las sedes:
- Barcelona, ESERP Business School
- Madrid, ESERP Business School - Madrid
- On line, ESERP Business School On Line
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